May 132016
 

This week we had a great alumni networking event at Victoria’s Gastro Pub – one of my favorite restaurants that is conveniently located very close to my house – for the University of Maryland’s Robert H. Smith School of Business.

I was able to catch up with some of my friends from the Smith Executive MBA program (my Baltimore Study Group/BSG buddy Kiati!) and meet some new people. One of the best benefits of getting a business school degree from UMD-Smith is the networking. There are more than 35,000 UMD-Smith School alumni in the Baltimore/DC region. Talk about a massive network of bschool Terps!

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
May 132016
 
image1 (1)

My favorite selfie ever – with John Harbaugh!

The Ed Snider Center for Enterprise and Markets at UMD’s Robert H. Smith School of Business hosted an event this spring (April 20, 2016) on “Fearless Teams” that featured two exceptional speakers: NFL Baltimore Ravens head coach John Harbaugh and Rear Adm. Thomas Lynch (retired), commander of the Navy Battle Group in Operation Desert Shield and executive chairman of NewDay USA.

In business school, students learn skills to become effective leaders and to work collaboratively in teams.

IMG_3443

Fearless Teams Event – UMD Pres. Wallace Loh welcomes attendees, April 20, 2016, at Ritchie Coliseum.

Successful leadership and teamwork are imperative for success in sports and the military, maybe more so than in any other industry. Listening to this discussion, Harbaugh and Lynch made it easy to see how effective team leadership lessons in sports and the military can translate into everyday best practices for all business leaders. You can see the entire discussion on YouTube, below.

As a huge Ravens fan, I was very excited to attend the event and ‘cover’ it for social media and to meet John Harbaugh. You can follow the conversation with quotes and photos on Twitter at #FearlessTeams.

 

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
Apr 132016
 
Cupid's Cup 2016

Cupid’s Cup 2016

 

 

 

 

 

 

 

 

 

 

 

 

 

This year’s Cupid’s Cup was very different from the first 10 years for me, but the event day was as exciting as ever! Cupid’s Cup is a student entrepreneurship competition that started 11 years ago as a partnership between the Dingman Center for Entrepreneurship and Kevin Plank, founder/CEO of Under Armour and a 1996 graduate of the Robert H. Smith School of Business, University of Maryland.

The 2016 final competition took place on April 7 at UMD after months of preliminary activities and competitions with student entrepreneurs from around the U.S. For me, the most exciting part about this year’s Cupid’s Cup was that coffee startup Javazen, a UMD team, took first place! Read event highlights.

Prior to this year, the event was managed by the Dingman Center and supported by many offices in the Smith School with sponsorship by Plank and other partner companies.

Over the past year, event management was moved over to Plank Industries, a privately-held company with diversified holdings in commercial real estate, hospitality, food and beverage, and thoroughbred horse racing, all under the Sagamore group of brands. The company is based in Baltimore, Md., and serves as the private investment office for Plank.

This is the first year that my office was not responsible for all of the marketing efforts – which was actually a relief given the huge amount of resources that marketing such a large event requires. We still supported the event by marketing to Terps on campus and via social media. You can check out my live tweets from the event at #CupidsCup.

Details: http://www.cupidscup.com 

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
Mar 012016
 

This year we did a pretty fun marketing campaign at the Terps basketball games in Xfinity Center to promote Smith School minors and dual degree business programs to all students at the University of Maryland.

We (Smith’s Office of Marketing Communications) played a 3o-second spot on the big screens at the games (see above) and we handed out  “Terps Mean Business” signs and t-shirts. The beauty of the signs and shirts was that we had an advertising message on the back for the academic programs. We also had tables set up to promote the programs at the game and an advertisement in the basketball program, along with a social media campaign. We used unique URLs to track the effectiveness of the marketing materials and were excited with the results.

Here are a few photos with the campaign materials:

UMD President Wallace Loh - Terps Mean Business!

UMD President Wallace Loh – Terps Mean Business!

 

Terps Mean Business Tshirt

This is the back of the Terps Mean Business tshirt.

 

Terps Mean Business Signs

We placed thousands of these signs in seats at Xfinity Center for multiple games and we got a great workout climbing all those stairs!

 

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
Feb 152016
 

There is an opening in my group at the University of Maryland’s Robert H. Smith School of Business for a front-end website developer. This position is part of our digital team in the Office of Marketing Communications. Experience with building Drupal websites is a requirement.

For best consideration, apply by Wed. Feb. 24, 2016.

Details/Apply: https://ejobs.umd.edu/postings/40403

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
Jan 132016
 

Everyone is talking about it today! It’s not the State of the Union Address from last night, it’s the $1.5 billion Powerball jackpot tonight.

If you’re on social media as much as I am, it’s hard to not get a little day-dreamy about winning the big jackpot. I’m seeing stories on Facebook, tweets on Twitter, pictures of lottery tickets on Instagram.  Here are some things I learned over the past few days:

1) It’s better to take the 30-year annuity rather than the oh-so-popular cash option because you will get more money in the long run. Even though you may be dead in 30 years, the payments become part of your estate.  The New York Times.

2) Using the quick-pick option makes it more likely that you will be the only winner. Many people who select their own numbers choose lower numbers associated with months/days. I can’t recall where I saw this one.

3) There’s a 97% chance that there will be at least one winner in tonight’s drawing. FiveThirtyEight

4) The lottery board changed the probability last October to make the jackpots go higher. There’s a bigger chance to win small (changed from 35 to 26 Powerball options), but a worse chance to win big (changed from 59 to 69 options). Washington Post

5) If you bought every single combination of winning numbers it would cost more than $500 million… so if you had to share the jackpot, you wouldn’t make a profit.

When I bought my $20 worth of tickets last night I went to a liquor store because liquor stores are lucky, right? The people in line at the liquor store for lottery tickets all agreed… buying lottery tickets at the grocery store is just not lucky. The guy in front of me in line bought one quick pick Powerball ticket and said that he’s going all over the place buying just one ticket. Interesting strategy!

Personally, I used my lucky New Year’s money to make the purchase. This is a tradition that I’ve been doing for as long as I can remember: you put money outside your door on NYE and bring it in on New Year’s Day. That means you will be bringing in money all year long. New Year’s Superstitions.

Good luck! #PlayToWin #Powerball

 

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
Jan 072016
 

Coming back to work this week after being off for almost two weeks was not easy! Normally, there is not much going on at UMD the first week of the year, but this week something very exciting is happening!

One of our recent grads from the Robert H. Smith School of Business – Evan Lutz (2014 marketing) – is going to be on Shark Tank tomorrow. I remember when he was starting up as a business student at UMD. He came around asking the faculty and staff to sign up for the produce deliveries from his new business, which was originally called Recovered Food and is now Hungry Harvest. I recall getting one box as a test.

Since graduating, his business has really grown and tomorrow he will be asking the Sharks on ABC’s Shark Tank reality television show for funding to help market and expand the business. The show was taped last June and will air on Friday, Jan. 8, 2016.

Here’s the official story I wrote about it on the Smith School website. As of this posting, the story has almost 900 shares – that is definitely unprecedented reach for early January when the website traffic is normally non-existent.

I’ll be live tweeting tomorrow at #TerpInTheTank #SharkTank @SmithSchool @AArford

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
 Posted by at 4:07 pm
Dec 212015
 

It’s not easy to come up with new ideas for our annual holiday video at the University of Maryland’s Robert H. Smith School of Business. This year’s holiday video has the theme “Smith Holiday Idol.” Students, faculty and staff auditioned in front of a panel of judges (deans) to get a starring role. Watch to find out who wins!

I say this every year, but we really do think that this year’s video is the best one yet!  Take a look and let me know what you think. Below, I’ll add in some commentary.

Did you know…

  • This is my favorite video project of the year! Tony Richards (our photographer and videographer) and I work on this each year with our graduate assistants and undergraduate student volunteers. Special thanks to students Ying Chen, Dina Broydo, Lauren Kessler, and Francois DeZamaroczy for their help with this year’s project.
  • John Hetherington is our holiday video emcee. John is our director of advertising and has been working in the Office of Marketing Communications since 2000. He also emcees all of our graduation ceremonies.
  • Dina Broydo was our original emcee but during the final editing we realized that we needed more voice over to make it flow better so we ended up asking John to do it. You can still see her in the video as Rudolph and she sings the best song by far: I Throw my Latkes in the Air Sometimes. She was throwing a sugar cookie in the air – if you blink, you might miss it. She threw it straight to Tony and he caught it!
  • The first line-up scene was filmed after Gary Bulmash’s accounting class and included PhDs and undergrads. Another line-up scene was filmed in the undergraduate suite with students and staff.
  • One of my favorite parts is the response from Jason DeSanto Jones with Elton John’s Step into Christmas. I’ve been singing this song non-stop for the past three weeks! I can’t get it out of my head.
  • Another line-up scene was filmed right before a senior staff meeting with the judges in the OCS employer suite.
  • The banner in the background of the audition scene was created during our holiday video in 2012.
  • The judging scene was filmed in about 30 minutes and they only saw two live performances. Their reactions were scripted out and then edited into the various audition scenes.
  • We gave a list of potential songs to sing, but contestants were able to sing or lip sync any holiday song they wanted.
  • The most popular song by far was Mariah Carey’s All I Want for Christmas Is You.
  • I had two favorite performances. The first was a duet of Baby It’s Cold Outside by Amartyo Sen and Kathleen Curry. Amartyo and Kathleen also sang solo songs, that were just as good, but we didn’t have space to show all three. My other favorite performance was by our MarComm graduate assistant Francois DeZamaroczy. He really took one for the team. We asked him to sing badly and he did it so well! His rendition of Feliz Navidad is forever etched into my memory!
  • Another really fun segment is Ashlee Kerkhoff and her ‘stage mom’ Rachel Loock – both from the Office of Career Services. This was not planned out beforehand and we thank Ashlee for the great idea and Rachel for really stepping into the part!
  • We asked some others to sing badly too… Jesse Veihmeyer from Smith IT can really sing… but you wouldn’t know it from his performance of Frosty the Snowman because we cut out the good part!
  • Allison Leap and Cece Ukejianya were probably our best actors and they sang Grandma Got Run Over by a Reindeer very badly and also did some great responses to the camera.
  • Alyse Carter did a great performance to Adam Sandler’s Hanukkah Song, but the audio did not come out right so we had to cut it. :-(
  • A real standout in the video is Amy Taylor, Smith’s marketing manager and online MBA student. It was her idea to do the guitar tuning skit. So funny!
  • Were you wondering who was playing the harmonica? It was our creative marketing director Chris Decker.
  • We had hours of footage and it was really hard to cut it down to eight minutes… we plan to work on an outtake version after the holiday break. Stay tuned!
  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
 Posted by at 2:47 pm
Nov 162015
 
Smith School Business Summit - EMBA Cohort 9 with Basu, Nov. 13, 2015

Smith School Business Summit – EMBA Cohort 9 with Basu, Nov. 13, 2015

The Smith School Business Summit has become one of my favorite events of the year. This year’s event was held on Nov. 13, 2015 in Baltimore. It was the fourth annual conference and the keynote speaker was Calvin G. Butler Jr., CEO of Baltimore Gas and Electric Company.

My EMBA friend Kiati works at Constellation gave the introduction of Butler at the event. Many of my long-time blog readers will remember Kiati as being in the Baltimore Study Group (BSG) during our EMBA program at the University of Maryland’s Robert H. Smith School of Business. Oh the shenanigans… the Wii dancing game is standing out in my mind most vividly right now.

Donna, another friend from EMBA, was on one of the panels at the event and many of our classmates came out to cheer her on since the event took place on the same day as the start of our five-year EMBA reunion weekend.

About 500 faculty, staff, students, and working professionals attended the event, which featured 11 panels focused on different aspects of “Workplace 2025.” Overall, the panels featured 45 business leaders from 40 companies.

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
 Posted by at 4:35 pm
Nov 162015
 
UMD-Smith Cohort 9 EMBA Reunion, Nov. 13, 2015

UMD-Smith Cohort 9 EMBA Reunion, Nov. 14, 2015

Wow – it was great to see so many classmates at our five-year reunion celebration this month! The turnout was better than I anticipated – more classmates showed up than any other gathering over the past five years since we graduated from the University of Maryland’s Robert H. Smith School of Business.

We had a private room at a restaurant in Washington, D.C., and it was good that we did. We were so loud! The conversation reminded me of our Friday nights at the bar in the Greenbelt Marriott, where we spent every other Friday for a-year-and-a-half during the program. It was just like old times.

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS
 Posted by at 4:14 pm